Saturday, July 4, 2020

Bengali E-Book on the Fight against Corona Released on 04.07.2020


The Extraordinary Story of the Ordinary: Inauguration by MAKAUT and Bangla Worldwide


The Cover Page of the E-Book
The positive efforts from every corner of West Bengal to combat the crisis caused by Corona Virus Pandemic is evident since the imposition of Lockdown. The efforts are widespread, be it from the part of the Government, police, doctors, health workers, different communities/groups or common people. All such activities are reflected widely in the media. Maulana Abul Kalam Azad University of Technology (MAKAUT), WB salutes such big efforts of the common people in the form of an E Book. The whole idea has been conceived by the Hon'ble Vice Chancellor of MKAUT Prof. (Dr.) Saikat Maitra.  Bangla Worldwide along with MAKAUT has inaugurated the Bengali version of the E Book digitally on 04.07.2020. 

Banglaworldwide is a first-of-its-kind online-offline initiative to ‘link’ Bengalis across the world. It is also for all those who love ‘Bangaliana’ in any form and are connected to it, even in the slightest way. The Bengali diaspora occupy a large space in this no-boundary space for them to interact on all aspects of Bangaliana.

The battle against Corona would have been a lost one without the undaunted courage of the common people. All of them are warriors and their contributions can never be underestimated. Besides the doctors, nurses, health workers and police, the ordinary, even poor people are risking their lives to take care of others. The doctors and their medical teams are working 24x7 to treat the Corona positive patients and cure them and these ordinary people are standing by their side in their own way and with their limited resources. The pandemic has made people wake up and realise that the real satisfaction lies in helping others round the clock to fight the deadly disease. 

At the inaugural programme Prof. Maitra said, all ordinary people and staffs of the health care department, cleaning and housekeeping sections have displayed immense dedication by putting the nation above themselves and their families. The book recognizes the great efforts of all these ordinary people.

The speakers at the E Book Inauguration: Mr, Anup Mukherjee, Dr, Atri Bhowmik, Dr. Md. Aftabuddin, Justice Chittatosh Mookerjee, Dr. Partha Pratim Lahiri, Prof. (Dr.) Saikat Maitra, Mr, Snehasis Sur, Dr, Subhashis Datta, Dr. Sujit Karpurakayastha and Mr. Sutirtha Bhattacharya (from Left to Right). 

The following is the link for the E Book:


For the convenience of readers having low internet speed, the link for a small sized version is given below:


Mr. Snehasis Sur, Senior Journalist of Doordarshan and President of Kolkata Press Club and Content Advisor of Bangla Worldwide lauded MAKAUT for its effort of documentation of the extraordinary efforts of the common man to stand beside others through its E Book.


 Prof. Maitra mentioned about the effort of MAKAUT to manufacture hand sanitizer since the beginning of Lockdown and distribute it to the needy, in Government offices and hospitals. He said, that common, even poor people are trying their best to help others in distressed and thus conceived the idea of bringing about an E Book comprising such positive efforts. A collection of such positive news from the newspapers reflects such initiatives of the common people in the E Book.

Justice Chittatosh Mookerjee, former Chief Justice of Mumbai High Court and former Governer og Goa and Maharashtra, said that this publication is very relevant at this moment of crisis. He expressed his gratitude to MAKAUT and congratulated and offered his best wishes to the Vice Chancellor for this sincere effort. 



An eminent medical practitioner Dr. Sujit Karpurakayastha, MD of Peerless Hospital praised Prof. Maitra for his effort in distributing hand sanitizers during the initial phase of lockdown, when it suddenly vanished from the market. For all such efforts towards social development he is proud as a Bengali.

Mr. Sutirtha Bhattacharya, Chairman, West Bengal Electricity Regulatory Board and former Chaiman of Coal India Limited also praised the Vice Chancellor for distributing hand sanitizers in hospitals and offices. He mentioned that, a number of illegal traders were selling low grade sanitizers at a high price to take advantage of the crisis. At that moment, MAKAUT manufactured sanitizers following W.H.O guidelines, which were distributed among the poor, the needy in the Sunderbans and the senior citizens. The publication of this E-Book through Bangla Worldwide will be admired in the entire world. He ended his speech by saying " Let us conquer Covid 19. Let us value Humanity".

The Registrar of MAKAUT, Dr. Partha Pratim Lahiri, said that publication of this E-Book by MAKAUT is a tribute to the society. It is a part of MAKAUT's outreach activities, besides teaching, learning and research.

The Finance Officer of MAKAUT, Dr. Atri Bhowmik, quoted the famous poem by the renowned poet Shakti Chattopadhyay "মানুষ বড় কাঁদছে, তুমি মানুষ হয়ে পাশে দাঁড়াও,
.......
মানুষ বড় একলা, তুমি তাহার পাশে এসে দাঁড়াও।"
MAKAUT has fulfilled its commitment towards society by distributing sanitizers, food and so on especially in the Haringhtata area, where mostly marginalized people and a large section of the  minority community live. 

The Controller of Examinations, Dr. Subhasish Datta, thanked the Bangla Worldwide for standing beside MAKAUT to inaugurate this E-Book.

The Information Scientist of MAKAUT, Dr. Md. Aftabuddin, rightly pointed out that the love and blessings of the poor people is the inspiration for MAKAUT to move ahead. 







The Assistant Registrar of MAKAUT, Mr. Anup Kumar Mukherjee, praised the Vice Chancellor for his constant inspiration and motivation to attend the social call during the pandemic and natural calamity. He mentioned that MAKAUT has visited 74 villages and many schools to distribute relief materials. MAKAUT wants to deliver more to the society not only during this Covid 19 oandemic but always.

The E-Book will be available for the readers in the University Website makautwb.ac.in 

                                                           and

 also in the portal of Bangla Worldwide http://www.banglaworldwide.com




Thursday, July 2, 2020

Inauguration of Bengali E-Book on the Fight against Corona on Saturday 4th July 2020

The Extraordinary Fight of the Ordinary:A Salute to the Common People Fighting against Corona


The positive efforts from every corner of West Bengal to combat the crisis caused by Corona Virus Pandemic is evident since the imposition of Lockdown. The efforts are widespread, be it from the part of the Government, police, doctors, health workers, different communities/groups or common people. All such activities are reflected widely in the media. The battle against Corona would have been a lost one without the undaunted courage of the common people. All of them are warriors and their contributions can never be underestimated. Besides the doctors, nurses, health workers and police, the ordinary, even poor people are risking their lives to take care of others. The doctors and their medical teams are working 24x7 to treat the Corona positive patients and cure them and these ordinary people are standing by their side in their own way and with their limited resources. The pandemic has made people wake up and realise that the real satisfaction lies in helping others round the clock to fight the deadly disease. All ordinary people in the health care department, cleaning and housekeeping staff have displayed immense dedication by putting the nation above themselves and their families. The Universities, Colleges and even Schools are also taking an active part in the fight against Corona Virus. They are risking their own safety to reach the unreached with cooked food, supplying masks, hand sanitizers. These are mainly supplied to the needy or elderly people, pavement dwellers, ordinary workers, sweepers and so on. Many institutions are preparing PPEs, face shields affordable ventilators and so on. MAKAUT, WB is a pioneer in these initiatives. The University is manufacturing hand sanitizers, masks, running community kitchens in its Haringhata Campus and distributing cooked food among the poor people in and around the locality. This spirit will remain active in the years ahead and long after the withering away of the Corona Virus.

Date: 4 July, 2020
Time: 6:30 PM
Link for attending the live program:

https://live.swecha.org/banglaworldwide
Feel free to attend the programme.

The English E-Book will be inaugurated soon. 

Tuesday, June 30, 2020

Webinar on Role of Indian Information Service in Media Management

An Insight on the Working of Press Information Bureau (PIB)

Maulana Abul Kalam Azad University of Technology (MAKAUT), WB in association with the PRESS INFORMATION BUREAU, KOLKATA organized a very informative Webinar on "Role of Indian Information Service in Media Management". 

The Press Information Bureau, commonly abbreviated as PIB is a nodal agency of the Government of India. Based in National Media Centre, New Delhi.Press Information Bureau disseminates information to the print, electronic and new media on government plans, policies, programme initiatives and achievements. The PIB is also the Government's nodal agency to facilitate private media and provide them with technical support as and when required.

At the outset the Hon'ble Vice Chancellor of the University Prof. (Dr.) Saikat Maitra stressed the importance of Indian Information Service and the important role that PIB plays in disseminating correct information to the public.

Prof. Sibamay Dasgupta, Director-School of Engineering Science, MAKAUT was the coordinator of the programme.

Ms. Namchu at the Webinar
Mr. Ajay Mhamia at the Webinar
Ms Jane Namchu, Additional Director General (Media  & Communication) of PIB Kolkata, who is also the Head of the West Bengal region of Regional Outreach Bureau (ROB) stated the importance of PIB in upholding news and in communicating with the common people with an aim for overall social and economic development. PIB is mainly entrusted with news coordination and publicity for Government of India. Side by side the Bureau of Outreach Communication (BOC)  through ROB directly communicate with the


people and try to create awareness about changing bad habits etc. Awareness is also created through YouTube, Facebook and other social media by ROB. She said that with penetration of data PIB gives PIB gives pubblicity to various Government schemes and programmes digitally.


Mr. Sandipan Dasgupta
 Mr. Ajay Mhamia, Joint Director, PIB and Mr. Sandipan Das Gupta, Field Publicity Officer, ROB spoke in detail about the functioning of various media wings of Ministry of Information and Broadcasting and said that the IIS officers play a two-way role of providing grass-root feedback to the administration while disseminating information on Government policies and schemes to the masses.

Mr. Mhamia said that PIB officials are recruited from Allied Services of Indian Administrative Service Exam conducted by UPSC. Side by side some officers are recruited directly from people having experience in the media for about ten years.

Professor Indranil Mukherjee, Director, School of Management Science, MAKAUT, shared his views on social media management and said that social media has huge impact on the people so using social media for disseminating information of Government policies and scheme will have very positive and effective in this pressing time of Covid-19. He also mentioned that use of digital media will also create sense of belonging among the students.


Prof. Indranil Mukherjee at the Webinar
The Press Information Bureau was established in 1919 as a small cell, which has now grown into a nationwide network of 8 regional offices and 34 branch offices. Its press releases give information to electronic, print and new media on the following topics:

  • Government Planning
  • Government Policies
  • Programme Initiatives
  • Achievements of the Government
In November 2019, the PIB set up a fact-checking unit to verify the authenticity of government related news and thus check the spread of fake news.

Monday, June 29, 2020

How to Teach Online: Certificate course of MAKAUT, WB with Cambridge Marketing College from 11th July 2020

An India-UK Initiative

Hurry Up! Admission is Ongoing


Maulana Abul Kalam Azad University of Technology (MAKAUT), WB is taking resort to different modes of Online Communication for all internal activities, as well as for interacting with its affilliated colleges to ensure continuity in the teaching-learning process in the midst of Corona Pandemic. The most important of all is no doubt Online Teaching.

 In order to equip the faculties with modern techniques of online teaching, the University is organizing a Certificate course in association with Cambridge Marketing College, UK. The date of commencement of the course is 11.07.2020 and admission process has already started. 



The main features of this Online Teaching Certificate Programme are:



• Five weeks’ (12 hours) programme
• Learning from home
• To get acquainted with Contemporary online tools
• To know about the Contemporary software platform to prepare and revise e-study material
• To know the methods of giving Assignments and organize discussions
• To know the methods of Continuous assessment and engagement of students during online classes





The interested candidates are requested to contact following persons for details:

Prof. P. N. Dutta (MAKAUT) - Mobile: 9830379592
Email: duttaprasantanarayan@gmail.com
Mr. Sumit Kanungo - CMC, India - Mobile: 98300 29768
Email: sumitkanungo63@gmail.com
Mr. Nandan Sengupta (CMC, UK) – Mobile (UK): +44 77951 40737 (WhatsApp). 
Email: nandan@marketingcollege.com

Programme Details: 

Course Name: Online Teaching Certificate Programme 
Commencement Date: 11 July, 2020 
Teaching mode: Online 
Duration: 12 hours/five weeks 
Classes: 2-3 hours per weekend 
Course Fee: Rs. 3000/- 

For the brochure and application form, please write to makautonlinecourse@gmail.com.



For the application form and payment advice please use the link
https://docs.google.com/document/d/1gnqbK5j8NQRraOVfPOe_5Za7lxp4Qlt1pU4v17HT6Ts/edit?usp=sharing


Friday, June 26, 2020

Working Through the Lockdown

A Joint Initiative of Calcutta Management Association and MAKAUT, WB

Prof. Maitra at the Webinar












Prof. Mukherjee, Prof . Maitras, Mr. Kajaria and Mr. Shenoy











Maulana Abul Kalam Azad University of Technology (MAKAUT). WB organized a webinar with  Calcutta Management Association (CMA) about coping with the Lockdown situation to check the spread of Corona Virus on 23.06.20. Several experts from industry narrated their experiences, as to how they coped up with the Lockdown sitution.

The Hon’ble Vice Chancellor of the University Prof. (Dr.) Saikat Maitra delivered a very inspiring speech regarding how to make everything running and maintain the aspirations of students, aho are our greatest assets.

At this point, he mentioned that certain opportunities are also emerging for the young generation, in this Lockdown situation, which are important. In order to take such opportunities, they must be skilled in the digital domain encompassing Artificial Intelligence, Machine Learning, Cloud Computing, Social Media Marketing, Digital Analytics and so on. In order to take care of their livelihoods, the ypung people must be skilled in the application of such technologies.

Prof. Maitra pointed out the areas where new opportunities will emerge. Some of these are:

  • freelancing services
  • starting own websites
  • online services
  • virtual assistance in translating
  • content writing
  • blogging
  • starting YouTube channel
  • E Book writing

T V Srinivas Shenoy
The Coordinator Prof. Indranil Mukherjee rightly pointed out that these are the areas which the Lockdown has turned into comparative advantage. MAKAUT is already oushing in this line and set up an Entrepreneurship Cell to boost small business especially in the above areas.

The next speaker Mr. T V Srinivas Shenoy,Vice President of CMA and Chief of New Materials Business at Tata Steel mentioned that in the first phase of Lockdown, we enjoyed staying with our family members. In the second phase we realized this is going to be the way of life and getting connected through internet became essential. In the third phase the demarcation between work and home has got jumbled up. As we cannot end office work, we are getting stressed and that is causing mental fatigue. We have to design a way out and overcome this situation. 

Sunil Kajaria
Mr Sunil Kajaria, Member of  CMA and CEO of Keventer Agro LTD (Keventer Bananas) gave 5 Five Lockdown Sutras/Rules for all. These are:


  • Be a morning person and drerss properly before starting online meetings
  • Give attention to enhance communication skills
  • Be a digital native
  • Take breaks while working from home and have coffee/tea to come out of the monotony
  • Take breaks at weekend and chase your passions, be it work from home or work from office

Mr. Kajaria explaised the strategy with which Keventer distributed products to its customers, after an initial disruption in the supply chain. The Lockdown situation has also taught the company that the future distribution channel will be different. Everybody has to remember:

  1. Whatever you do, do in speed
  2. Maintain your presence through social media and traditional marketing
  3. Give more and more importance to E Commerce
Thus Lockdown has indicated, new job opportunities will open up in the E Commerce sector. Prof. Mukherjee mentioned aty this point that MAKAUT has already introduced Courses on Digital Marketing and E Commerce which must be more relevant fore the job market and help the students enhance their employability.




Mr. Banerjee with other speakers
Mr. Anirban Banerjee, Regional Resource Manager, Tanishq said that crisis always demands boldness and learning.  The Lockdown and work from home situation has made 4 R's more relevant:

  • Reflection
  • Reinvent
  • Reimagine
  • Rejuvinate
The biggest challenge before Tanishq was to engage teams to maintain positivity and keep up the energy of all by applying these 4 R's. The Company became more creative, focussed on solutions, kept in touch with customers and business associates to gain an insight of the market.


It may be mentioned that Calcutta Management Association (CMA) was instituted in 1957 following the recommendations of a committee constituted by the All India Council of Technical Education. This committee advocated setting up of Regional Management Association in major cities of India. CMA was formed as the first institution of its kind in the country, under the aegis of the Union Ministry of Education. CMA was the prime force behind the formation of the All India Management Association (AIMA), the apex body for management education in India.

A Digital Masterclass on AR/VR Advanced Photography on 27.06.20.

A Session on Advance Photography in

VR/AR Technology

A Digital Masterclass on "Advance Photography" is on Saturday 27th June, 2020 at 3 PM. It is a golden opportunity for students and other interested people to know the essense of Advance Photography comprising of VR/AR Technology. 

The speaker is Mr. Saptarshi chakraborty, a Canon EOS Explorer.


It may be mentioned at this point that the second phase of Maulana Abul Kalam Azad University of Technology (MAKAUT), WB's initiative to organize Webinars every Saturday from 3 pm to 4 pm encompassing emerging and immersive technologies in Virtual and Augmented Reality (VR/AR) has aroused a lot of interest among the students. It was decided by the Hon’ble Vice-Chancellor Prof. Saikat Maitra, and Prof. Samir Mukherjee, Head, Department of Emerging Technology & VR/AR/MR/XR, MAKAUT and also an international expert to enhance the technical skills of the students in this field.


The previous webinars explained the technology and process related to VR/AR Technology. The ongoing sessions have begun with another set of eminent speakers for this emerging field of immersive technologies. It will focus on Practical Solutions for applying the technology and Development of VR/AR Start-Ups.



Prof. Maitra at the Webinar delivered by Mr. Guha
The session on the "Essence of  Street Photography" was conducted by Mr. Soumya Shankar Ghosal, a Canon EOS Maestro on 20.06.2020. It was a very interesting session and there was overwhelming response from students.

The Masterclass on Candid Photography was conducted by Mr. Anoop Guha, on 13.06.2020. He is an expert in this field and official photo mentor of Canon. Mr. Guha talked about the varied facets of photography in VR/AR field.


For any query drop a mail to samirmukherjee@gmail.com .






Tuesday, June 23, 2020

MAKAUT To Start Community Radio Shortly


Community radio is a local transmission platform within a specific geographical area. It is a platform where the local people's problems and needs can be prioritized and they can actively participate in several programmes. News, entertainment, important informations and cultural events are transmitted locally through this community radio. 

Maulana Abul Kalam Azad University of Technology has taken up this great initiative to start a community radio for the students and other local people. It will be established jointly with the help of West Bengal Electronics Industry Development Corporation Limited (WEBEL), the government agency responsible for the technological development of West Bengal. An amount of 34 lakhs 51 thousands has been sanctioned for this purpose. The community radio will start to roll once permission is granted by the respective ministry. The University has assisted in tremendous welfare activities for the Corona and Amphan affected people by distributing masks, sanitizers, books and starting community kitchen. This community radio will not only be a platform for the publicity of such activities but also will meet students' demands.

Bengali E-Book on the Fight against Corona Released on 04.07.2020

The Extraordinary Story of the Ordinary: Inauguration by MAKAUT and Bangla Worldwide The Cover Page of the E-Book The positive ...